Gamified Travel Quest App
A gamified travel companion that transforms real-world exploration into an RPG adventure. SubQuester combines AI-generated local quests, a 3D interactive globe, and a digital passport system to turn every trip into a lasting legacy.

App Screens
Website
Visit Website+40%
Web Conversion
iOS
Platform
100+
Active Cities
Swift
Language
The Challenge
Travel apps often fall into two categories: purely functional booking tools or passive review aggregators. SubQuester needed to break this mold by creating a highly engaging, 'active' travel experience. The challenge was to build an app that acts as a real-time adventure guide, motivating users to explore hidden gems through gamification while maintaining full offline functionality for international data roaming. Additionally, we needed a marketing website that could effectively bypass the 'app store noise' and drive direct installs.
The Solution
We engineered a dual-platform strategy. The iOS App: Built with SwiftUI and MapKit, the app features an offline-first architecture that generates location-based quests on the fly. We implemented a custom 3D interactive globe for visualizing travel history and a 'Digital Passport' system where users collect stamps and badges. The 'Travel DNA' feature analyzes exploration patterns to suggest personalized adventures. The Website: We developed a high-performance Next.js landing page (subquester.app) designed to act as the primary acquisition funnel. It features dynamic scroll animations, instant deep-linking to the App Store, and SEO-optimized content to capture organic travel intent.
The Results
Since launch, SubQuester has generated over 50 unique quest types and supported exploration in 100+ destinations globally. The 'Travel DNA' system has successfully increased user retention by providing tailored recommendations. The accompanying website has become a key driver of growth, converting organic web traffic into app installs at a rate 40% higher than standard industry benchmarks.
Project Details
Client
SubQuester
Service
iOS App & Website
Timeline
Ongoing
Technologies
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